Your store is your best salesperson.
Right now, it's calling in sick.
The Commerce Lab rebuilds, refactors, and supercharges your Shopify or headless store in two-week sprint cycles that show ROI before the next invoice.
You're spending $30K a month on ads.
Your store is converting at 1.2%.
Most Shopify stores aren't losing money on traffic. They're losing it on friction. Slow load times, broken checkout flows, product pages that don't close.
You can't fix a conversion problem with more ad spend. You fix it with a better store.
That's what the Commerce Lab does.
What You Actually Get
Shopify Plus Theme Development
Avg. conversion lift: 1.5x
A storefront that sells, not just displays.
Headless Storefront
Stack: Next.js + Hydrogen
Next.js + Shopify Hydrogen. Blazing fast, totally custom.
Custom Checkout Flows
Avg. checkout drop-off reduction: 18%
Reduce drop-off at the most expensive step in your funnel.
Product Page Optimization
Avg. add-to-cart lift: 2x
Copy, layout, and trust signals tuned to close.
Third-Party App Integrations
Est: 24–48hrs per integration
Klaviyo, Yotpo, Gorgias, Recharge. All connected, none broken.
Subscription & Loyalty Systems
Avg. LTV increase: 30–40%
Recurring revenue baked into your store architecture.
Performance Audits
Typical sprint: 1–2 days
Find what's slow, broken, or killing your Quality Score.
Migration from Legacy Platforms
Est. build timeline: 3–6 sprints
Magento, WooCommerce, BigCommerce to Shopify Plus.
Client: Edenmoore, Ethical Luxury Food
The Problem
Edenmoore — a 30-year-old, award-winning British meat brand — had built genuine customer loyalty over three decades. Their product was exceptional. Their digital infrastructure was not keeping pace.
The store was running on Shopify's legacy checkout. The cart required full page reloads at every step — friction that compounds invisibly but costs measurably. Post-purchase attribution data was non-existent: the team had no reliable way to know which channels were actually driving revenue. And despite the brand's authority, their organic search performance was underperforming relative to what the domain had earned.
They didn't need an agency. They needed a development partner who could embed with their e-commerce team, move at the speed of a high-growth brand, and protect the trust their customers had taken three decades to give them.
The Sprint Sequence
Drawer Cart — Eliminating the Drop-off Moment: The single highest-friction moment in most Shopify stores is the transition from product page to cart. We rebuilt the cart experience as an in-page drawer — customers can add items, review their basket, and move to checkout without ever leaving the product page. The effect is immediacy: the buying momentum never breaks.
Checkout Modernisation — From Legacy to Production-Ready: Edenmoore was still running on Shopify's legacy checkout architecture — a system that Shopify has been actively deprecating. We scoped and executed the full migration to Shopify's current checkout infrastructure, rebuilding every piece of custom logic that the legacy system had accumulated. The result: a checkout that's faster, fully mobile-optimised, and built on an architecture that won't require emergency surgery when Shopify ends legacy support.
The Outcome
"The DaaS Labs has provided development support for over a year and has been exceptional to work with — from clear communication to exceeding results. Working with Aftab and the team has been a pleasure from start to finish."
— Head of E-Commerce, Edenmoore (formerly Pipers Farm)
Built for Shopify Brands That Are Ready to Scale, Not Rebuild Every Year
Right For You If
Not Right For You If
The cost of the Commerce Lab is often recouped in the first 30 days of conversion uplift. Instead of paying a bloated agency retainer, you pay for velocity.
| In-House Dev | Agency Retainer | The DaaS Labs |
|---|---|---|
$12K–$18K Monthly cost | $8K–$20K Monthly cost | From $2,500 Starting cost |
| 3–4 months Time to first output | 2–3 weeks Time to first output | 48 hours Time to first output |
| Varies Shopify expertise | Varies Shopify expertise | Dedicated Shopify expertise |
| Low Flexibility | Low Flexibility | Cancel anytime Flexibility |
Verdict Payroll risk | Verdict Scope creep | Verdict Velocity |
What Commerce Clients Say
"Since moving to The DaaS Labs, our page load time dropped to under 1.4s. Conversion jumped 24% almost overnight."
"We were sick of fighting our Shopify theme. They ripped the front-end out, went headless, and rebuilt our cart flow in 3 sprints."
"They don't just write code. Our project manager understood exactly how to optimize our Recharge instance without us having to write out a 20-page brief."